The new Created By Magic logo
The playful, distinctive design of our first logo captured the creativity of our team, and while we will always remember our initial branding fondly, we felt it was time for the branding to evolve. As the business continues to grow our loyal customer base is also expanding, and we feel that the new refined and classic style of branding perfectly embodies the spirit of Created By Magic and our high-quality designs.
The new simple logo design still reflects our original logo; however, the new classic feel can be scaled easily to suit our growing and evolving brand. With a contemporary, classic font, the new logo will truly stand the test of time, and we believe that it adds to the luxurious feel which our treasured prints deserve.
A brand update requires more than a simple logo design, and our team have carefully chosen our new colour palette which matches the products we sell perfectly. Our popular watercolour style prints are perfectly reflected in our subtle brand colours, with the beautiful tones adding a feeling of warmth to our website and social media pages.
This soft palette allows the colours within our designs to really stand out, after all, it should be our products which really capture your attention. Although we hope that the colour palette we have chosen will be around for some time yet, the simplicity of the new logo will allow us to adapt our branding to complement our changing designs.
We may look a little different, but branding is about more than a simple logo, it is the feeling which encompasses our values, our style, and our creativity. So, please do not be surprised when you see the new logo and branding. Although we may look a little different, we hope that you will find everything we offer reassuringly similar.